Following the Yarn Back Home 🧶

Author

Damon Brown
August 06, 2025

In partnership with

Hi reader,

Someone once said that you often don’t see people getting pushback with their addictions - as long as they have the resources to fuel them

A famous substance addict isn’t headline news until they squandered all their money and relationships

A toxic business culture isn’t criticized until the profits start to drop

As long as the mask holds, the system supports it

Inside and out.

So what happens when the tail begins the wag the dog?

When more is taken out from the addiction than life is pouring in?

When we reach the end of the yarn ball and the only choice is to regroup, reflect, and, most notably, retreat? 🛑

Turn AI into Your Income Engine

Ready to transform artificial intelligence from a buzzword into your personal revenue generator

HubSpot’s groundbreaking guide "200+ AI-Powered Income Ideas" is your gateway to financial innovation in the digital age.

Inside you'll discover:

  • A curated collection of 200+ profitable opportunities spanning content creation, e-commerce, gaming, and emerging digital markets—each vetted for real-world potential

  • Step-by-step implementation guides designed for beginners, making AI accessible regardless of your technical background

  • Cutting-edge strategies aligned with current market trends, ensuring your ventures stay ahead of the curve

Download your guide today and unlock a future where artificial intelligence powers your success. Your next income stream is waiting.

There is something so painfully beautiful about having less resources than you need to stay on your current path

It’s like being 40 miles from the destination and you’ve only got a few miles in the tank

You either change how you’re driving

Or you change your destination

Then it becomes the ultimate question: What is my intention?

Like the Greek Theseus in the Minotaur labyrinth, your job is to follow the yarn back to the entrance

Back to your purest, clearest reason for being here

Or risk suddenly running out of string

And turning the maze into your permanent home 🧶

Find your customers on Roku this Black Friday

As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.

Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.

Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

On this encore BringYourWorth.tv, we talk about the difference between shame and guilt. It could be the difference between having a full life and having a life full of regret👇🏾

👉🏾 Watch now

Life is an adventure, whether or not you choose to participate 🗺️

🙋🏾 I’m Damon! (http://www.damonbrown.net) I help side hustlers, solopreneurs & others like yourself bloom. As a bestselling author, 2x startup founder & 4x TEDTalker, I co-founded the popular connection app Cuddlr and led it to acquisition within a year while being a stay at home dad with my infant son.

🫱🏼‍🫲🏿 Today, my boutique coaching business Bring Your Worth supports hundreds through one-on-one virtual and in-person support, as well as behind-the-scenes services for TED, HEROIC, and other impactful organizations. You can catch this free weekly newsletter as well as the 18,000-subscriber strong television show BringYourWorth.tv.

🚀 Think coaching could help you get to the next level? Reach out and let’s chat.

📚 You can also grab my 27th book, The Complete Bring Your Worth Collection, everywhere books are read, heard, and sold.

🔥 Want to reach wisdom-hungry solopreneurs and side hustlers? Sponsor this newsletter and/or BringYourWorth.tv. Learn more here!

📨 Feel free to forward this newsletter! Not a subscriber? Get it every Wednesday for free here.